Small Business Start and Grow
Starting or expanding a business is often fraught with challenges. The biggest problem is that you don’t know what you do not know! I started my business back in 1995 thinking that I knew everything. After all, I am a smart guy, I have a Master’s degree, and, at the time, I had (almost) 20 years of experience in business. Sadly, I knew NOTHING! Sure, I was technologically competent and I understood how businesses work, however, there were big gaps in my background that I hadn’t even noticed. I struggled with finance and accounting, never understood how to raise money, never even wrote a business plan, hate marketing (especially on-line), and I am a terrible salesman. Because money was always short, I was forced to hire inexperienced people thinking I would train them. In reality, much of my staff sat at their desks doing very little and I was doing all the work! WHAT’S WRONG WITH THAT PICTURE? In this blog, in the weeks to c...